PENGARUH INTERNET MARKETING DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (STUDI KASUS SINABUNG HILLS BERASTAGI)

WINARTA, SURYA SUKMA, 1402020089 (2019) PENGARUH INTERNET MARKETING DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (STUDI KASUS SINABUNG HILLS BERASTAGI). Skripsi thesis, UNIVERSITAS QUALITY.

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Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh internet marketing dan word of mouth terhadap keputusan pembelian konsumen.

Item Type: Thesis/Skripsi (Skripsi)
Uncontrolled Keywords: Internet Marketing, Word Of Mouth, Consumer Purchasing Decisions
Subjects: 600 Technology and Applied Sciences > 650 Business > 658 General Management > 658.8 Marketing, Management of Distribution
Divisions: Fakultas Ekonomi > Prodi Manajemen
Contributors:
ContributionNameEmailNIDN/NIP
Pembimbing IDra. Menanti Sembiring, M.M--
Pembimbing IIIngan Ukur Br Sitepu, S.E., M.M--
Department: Menajemen
Depositing User: Mar'atul Qibtiyyah
Date Deposited: 13 Mar 2020 08:47
Last Modified: 17 Mar 2021 07:09
URI: http://portaluniversitasquality.ac.id:55555/id/eprint/434

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